Monday, December 17, 2012

Eastman Anniversary Camera

To celebrate the 50th anniversary of Kodak these special cameras where made to be distributed free thru Kodak dealers in North America to children who were 12 years old in 1930. This great camera was based on the No.2 Hawk-Eye premium camera with tan leatherette covering, gilt fittings and a gold foil anniversary sticker on it's side. It uses 120 film with a picture size of 2 1/4 X 3 1/4 inches. There where 557,000 made.



Below are some images taken by Bud Collins of Yosemite in 1937 with the Eastman Anniversary Camera that he was given!









Kodak Logo History

  • Early 1900's. Kodak is the first company to integrate its name and look into a symbol.
  • 1930's. Focus moved to the Kodak name and the red and yellow "trade dress" color.
  • 1960's. The corner curl was introduced.
  • 1970's. The mark retained the red and yellow colors and the Kodak name, but a box and graphic "K" element were added.
  • 1980's. A more contemporary type font streamlined the Kodak name within the existing logo.
  • Today. The box is gone, simplifying the logo. The rounded type font and distinctive "a" give the name a more contemporary look.

Saturday, December 15, 2012

Give 'em all Kodaks


A '"Give 'em all Kodaks", Brownie's message from the Kodak girl' advertising poster, designed by John Hassall.

Wednesday, November 14, 2012

Take a Kodak with you

An advertisement appearing in the June, 1915 issue of Rod and Gun in Canada, published by W.J. Taylor Ltd., Woodstock, Ontario.

Friday, November 09, 2012

About Kodak

Eastman Kodak Company (OTCQB: EKDKQ), commonly known as Kodak, is an American multinational imaging and photographic equipment, materials and services company headquartered in Rochester, New York, United States and incorporated in New Jersey. It was founded by George Eastman in 1889.

Kodak is best known for photographic film products. During most of the 20th century Kodak held a dominant position in photographic film, and in 1976 had a 90% market share of photographic film sales in the United States. The company's ubiquity was such that its tagline "Kodak moment" entered common lexicon as a personal event that demanded to be recorded for posterity.

Kodak began to struggle financially in the late-1990s as a result of the decline in sales of photographic film and its slowness in transitioning to digital photography, despite having invented the core technology used in current digital cameras. 2007 was the most recent year in which the company made a profit. As part of a turnaround strategy, Kodak focused on digital photography and digital printing and attempted to generate revenues through aggressive patent litigation. In January 2012, Kodak filed for Chapter 11 bankruptcy protection. In February 2012, Kodak announced that it would cease making digital cameras, pocket video cameras and digital picture frames and focus on the corporate digital imaging market. In August 2012, Kodak announced it is planning to sell its film, commercial scanners and kiosk divisions. Motion Picture Film will remain Kodak owned.

(via Wikipedia)